Small business operations
Stop Small Business Operations, Sweetener Farms vs Digital ROI
Sweetener Farms' launch generated roughly $30,000 in sales from 2,300 foot-traffic attendees, delivering a ROI that dwarfed the same spend on digital ads. The event proved that a well-orchestrated in-store experience can outperform click-through rates when the numbers are crunched. Small Business Operations: From Chaos to Consistency